ALMOND BOARD OF CALIFORNIA
YOU & ALMONDS VS.
You & Almonds VS. is an integrated campaign that give almonds a tone and personality that make them impossible to forget during snack time, securing them as the ultimate productivity sidekick for the target consumer. The campaign has run since 2017 and continues to gain awareness as the go-to snack option. Digital videos, digital and social posts, website rebrand, and print ads bring this insight to life.
Client: California Almonds
Creative Director: Chad Walker
Copywriter: Olivia Kostigen + Sasha Brusovanik
Art Directors: Kay Borleis + Alayna Zidek